Reimagining the VA's digital homebase.
Workshop facilitation Ideation, UI design, & prototyping UX writing & content strategy
Vets.gov was a beta site developed by the VA to bring all Veteran-facing tools and brands under one roof. In 2018 Vets.gov merged with VA.gov to become the new home for Veterans at the VA.
As part of the VA's 21st century vision, I collaborated with United States Digital Service and VA technology leadership to conceptualize a modern online experience at the VA, reimagining how Veterans access benefits and services.
I set out to answer the question:
How can the VA better meet Veterans' needs to manage their benefits?
I facilitated a workshop with the Vets.gov team to establish hypotheses we could build a concept around. I assembed product strategists, designers, researchers, and engineers from several product teams on Vets.gov to compare notes on their sector of the experience in order to develop a unified vision.
I compiled these hypotheses into a rapid proof of concept to present to the Secretary of the VA. They represent a one-stop-shop online dashboard for Veterans.
After several quick revision rounds, I arrived at a refined and cohesive visual language for the final concepts with expanded functionality and demonstrated connections to other areas of the online experience.View desktop prototype
I also developed concepts for a mobile app, leveraging native technologies like push notifications, secure sign-in via fingerprint scan, and storing a Veteran ID card in Apple wallet.View mobile prototype